Measured every week, with its margin
We ask your buyers' questions to each AI three times a week and show how often you appear, with a confidence range rather than a single position, and who gets cited when you don't.
Learn moreOmnia alternative
Omnia starts at €79/mo. Citable starts at €19, articles included.
Omnia tracks every day and gives you an agent that does a lot of the work, outreach included. Citable measures weekly, costs less per question and includes its articles in the price. Here is where each one is stronger.
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In short
Omnia, based in Madrid, sells an agentic AI search visibility platform for marketing, SEO and content teams and agencies, with case pages for hospitality and travel and for financial services. Growth costs €79/month (€63 billed yearly) for 25 questions tracked daily, Pro €279 (€223) for 100 and Enterprise from €499 (€399) for 200+, with unlimited brands, languages and regions and a 14-day trial without a card. Its Omnia Agent reviews the data every night, proposes projects, writes or rewrites content, publishes it to your CMS and sends outreach from your inbox once you approve. Insights and content draw on monthly credits (150, 600 or 1,500). Citable costs €19, €49 or €89 a month per site with 8, 20 or 30 sourced articles included, measures 15, 30 or 60 questions every week and has no credits.
Omnia price: €79/mo (25 questions); €63/mo billed yearly. Data checked 10 October 2026: useomnia.com · useomnia.com/pricing · useomnia.com/blog/omnia-raises-3-5m-pre-seed.
Side by side
Citable vs Omnia
| Comparison | Citable | Omnia |
|---|---|---|
| Price and trial | ||
| Starting priceCheapest monthly plan, as published. | from €19/mo with 8 articles · 30 articles €89 | €79/mo (25 questions); €63/mo billed yearly |
| Free trialHow you can try it before paying. | 14-day free trial, 5 articles | 14-day free trial, no card |
| Measuring AI answers | ||
| Tracks AI answersAsks AI engines your questions and records whether you appear. | YesWeekly, 3 samples + ranges | YesDaily |
| AI engines on the entry planWhich AIs the cheapest plan measures. | ChatGPT, Gemini, AI Overviews, AI Mode, Perplexity on every plan; 6 with Claude on Business; Grok as an add-on | ChatGPT, AI Overviews, AI Mode, Perplexity (Gemini, Claude and Copilot on request) |
| Tracks ClaudeAlso measures Anthropic's assistant. | Yes, but…On Business (via its API with web search) | Yes, but…On request |
| Content | ||
| Writes articlesDrafts complete articles for your site. | Yes | YesThrough Omnia Agent (draws on credits) |
| Articles a monthArticles included each month. | 8 · 20 · 30 included (up to 90 on Business) | Not published |
| Articles chosen from measured gapsPicks topics from the questions where you don't appear yet. | Yes | YesGap analysis per citation |
| Publishes to your CMSSends articles straight to your website, without copying and pasting. | YesWordPress, Webflow, Framer, Shopify, Ghost, Notion or webhook | YesPublishes to your CMS; check which ones |
| Approach | ||
| BacklinksHow it handles links from other sites. | No exchanges or paid links; outreach you approve, from your inbox and your LinkedIn | Agent finds sites and sends outreach from your inbox, once you approve |
| Main focusWhat the product is built around. | Measure, find gaps, act, re-measure | Agentic AI search visibility (AEO) platform |
Competitor prices and focus as published on their websites, checked 10 October 2026. They change often: check their site before deciding.
Why weekly, not daily
Every week we ask each question 3 times to each AI in your plan.
A single daily answer swings a lot from one day to the next; several weekly samples give a more reliable figure.
- Starter: 3 answers from each of its 5 AI engines every week, about 65 answers per question a month (±10 points).
- Growth: 3 answers from each of its 5 AI engines every week, about 65 answers per question a month (±10 points).
- Business: 3 answers from each of its 6 AI engines every week (Claude: 1), about 69 answers per question a month (±10 points).
Answers a month = samples × AI engines × 4.3 weeks in an average month. The margin is the 90% confidence range (Wilson) in the worst case, a 50% rate; every figure in the app shows its own range.
On every plan
Why choose Citable?
Measure, close the gap, measure again. Screenshots from the demo account, with sample data.
Articles straight to your CMS
A monthly plan of sourced articles for those gaps, published to your CMS (WordPress, Webflow, Framer, Shopify, Ghost or Notion) after a 3-day approval window. Or keep them as drafts.
Learn morePages worth getting onto
The third-party pages AI engines cite for your questions, so you can ask to be included. No link exchanges or paid links.
Learn moreReports you can send
A report per period with every rate and its range, what changed and what was done. With your agency's name on it, and the same data through the API.
Learn moreWhich one
Omnia or Citable: which suits you?
Each has its strengths. What each one does best, and when to choose it.
Omnia
What it does best
- Daily tracking on every plan; we measure once a week (three samples per question and engine).
- Its Omnia Agent looks up the page owner's LinkedIn profile on its own; Citable only uses a profile when the page itself links to it or you paste it: it never searches LinkedIn for people. Otherwise outreach is now on a par: both draft each email and send it from your Gmail or Outlook once you approve it, and both can send on LinkedIn (Citable assisted, automatically from your account, or through your HeyReach).
- An agent that reviews the data every night and proposes projects on its own; Citable updates its recommendations after each weekly check.
- Unlimited brands, languages and regions, and more questions on its larger plans: 100 on Pro and 200+ on Enterprise, against our 60 on Business.
- A 14-day trial without a card (ours asks for one), and credits that don't expire.
- A larger company: a €3.5M pre-seed round and customers such as Exoticca, Ironhack, Iberia Cards, Pleo and Europa Press, as it shows on its site.
Choose Omnia if…
- You run marketing for a company that wants daily data and an agent that does most of the AEO work, outreach included.
- You track several brands, countries or languages, or need more than 60 questions.
- You want an agent that also finds each page owner's LinkedIn profile for you, without pasting it.
Citable
What it does best
- Lower entry price and cost per question. Starter is €19 a month for 15 questions (€1.27 per question); Growth €49 for 30 (€1.63); Business €89 for 60 (€1.48). Omnia works out at €2.50 to €3.16 per question, measured daily rather than weekly. Annual billing is 10 monthly payments (Starter: €15.83 a month). Learn more: Lower entry price and cost per question
- Articles included, no credits. 8, 20 or 30 sourced articles a month are part of the plan, published to WordPress, Webflow, Framer, Shopify, Ghost or Notion after an approval window. There is no balance to spend or top up. Learn more: Articles included, no credits
- Engines included, not on request. ChatGPT, Gemini, AI Overviews, AI Mode and Perplexity on every plan; Business adds Claude; Grok is a paid add-on. On Omnia, Gemini, Claude and Copilot are available on request. Learn more: Engines included, not on request
- Local businesses and sales from AI. Google Business Profile review against the top 3 on Maps and a local grid of AI Overviews and AI Mode around the business; with GA4, the conversions and revenue from AI visits. Learn more: Local businesses and sales from AI
- Built for agencies. Free agency account: each client pays their own plan and the agency earns 20% of every payment, with white-label reports and a lead widget for its own site. Omnia has an affiliate programme with 20% recurring commission; compare the terms. Learn more: Built for agencies
- Sentiment, prompt discovery and outreach too. How AI describes you and your competitors on price, quality, support and more, with the exact quotes; questions discovered from Search Console, related questions and where AI names your competitors; and outreach campaigns for the sites AI cites: author, role, last update and angle researched for you, every email approved by you and sent from your own Gmail or Outlook. No credits. Learn more: Sentiment, prompt discovery and outreach too
- Outreach with guard rails. Gmail with send-only access (Citable can't read your email); Outlook also detects replies without reading them. At most 20 emails a day per inbox, spaced out within working hours, a do-not-contact list, no repeat emails to the same address within 90 days, and never attachments or tracking pixels. Learn more: Outreach with guard rails
- LinkedIn with approval, and a clear warning. An invitation note (up to 300 characters) and a short message for each author with a LinkedIn profile, approved one by one and sent by you (assisted), automatically from your LinkedIn account or through your HeyReach; their status comes back to the campaign with results by channel, and a LinkedIn reply withdraws the email follow-up. Posts on your profile from an article or a visibility figure through LinkedIn's official API, and transparent comments for the threads AI cites that you post yourself. We tell you plainly that automating LinkedIn through third-party tools can go against its terms. Learn more: LinkedIn with approval, and a clear warning
Choose Citable if…
- You are a small business, a local business or an agency and want to measure and publish for a fixed price, from €19 a month per site.
- You want the articles included in the plan, without credits.
- You need your Google Business Profile, a local AI grid or sales from AI through GA4.
How much does Omnia cost compared with Citable?
Omnia, as published on its pricing page: Growth €79/month (€63 billed yearly) for 25 questions, Pro €279 (€223) for 100 and Enterprise from €499 (€399) for 200+. Citable: €19, €49 or €89 a month per site for 15, 30 or 60 questions, with 8, 20 or 30 articles included. Omnia measures daily and we measure weekly, so compare what you need, not just the price.
What are Omnia's credits?
Its pricing page says credits power the Omnia Agent and insights: 150 a month on Growth (5 insights), 600 on Pro (20) and 1,500 on Enterprise (50). An insight costs 30 credits, extra packs are 150 for €10, 750 for €50 and 1,500 for €100, and unused credits carry over. Citable has no credits: each plan includes its articles.
Do both track the same AI engines?
Omnia tracks ChatGPT, Google AI Overviews, Google AI Mode and Perplexity by default, and Gemini, Claude and Microsoft Copilot on request. Citable tracks ChatGPT, Gemini, AI Overviews, AI Mode and Perplexity on every plan, adds Claude on Business and offers Grok as an add-on. Omnia measures every day; Citable, every week.
Do both have an API and MCP?
Yes. Omnia lists MCP and API access on every plan and data exports from Pro. Citable has a REST API, an MCP server, a CLI and signed webhooks on every plan.
Can I try Citable for free?
Yes. Adding your site and the technical audit are free, with no card. Every plan has a 14-day free trial with your first 5 articles: we ask for a card, charge nothing until it ends and you can cancel in one click. Plans cost €19, €49 or €89 a month per site.